The European Consortium ECO-GATE, co-financed by the European Union and led by NEDGIA, the gas distributor of the Naturgy group, presented the ECO-G brand, which it has designed as a unique hallmark to rename natural gas for vehicles.
In a scenario in which oil-based fuels are still the majority, the new brand revolves around the idea of an “intelligent ecology”: natural gas is the most appropriate ecological, economic and present alternative to promote sustainable mobility, both terrestrial as maritime.
With a modern design and a lot of personality, the ECO-G brand has a unique typeface that allows it to adapt to the organic shapes of a leaf. The design has been done by the branding consultant Soulman Insight Ful Thinking, which is also a partner of the European consortium.
With this new brand, ECO-GATE aims to unify the different ways in which the technology that uses natural gas in its role as a fuel for land and maritime mobility has been named. In this way, ECO-G will function as a denomination seal and the brand can be used by manufacturers of land or sea vehicles, users of vehicles and technology companies, marketers and distributors in the field of mobility with natural gas.